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Downtime Cost Calculator

Estimate the full financial impact of website downtime: revenue, engineering response, SLA credits, and reputation.

TL;DR:

Downtime Cost Calculator shows how much revenue a business loses per minute of downtime. Based on traffic, conversion rate, average order value. Helps justify monitoring and failover budgets.

Incident inputs

Cost per Minute
Cost per Hour
Cost per Incident
Annual Downtime Cost

How to Calculate the True Cost of Website Downtime?

Real downtime cost is more than lost revenue per minute. Engineers respond, recovery takes longer than the outage itself (mitigation × 1.5 in our model), SLA credits eat into monthly revenue, and reputational damage compounds. Use this calculator to justify investments in monitoring, redundancy, and on-call tooling.

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